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Monday 3 October 2011

Pictures Equal Words


Developing a visual language allows the simplification of a complicated idea or theory, a route to solving problems and the process and development of initial ideas. Visual language can also be used to create communications or messages to the viewer about certain topics or ideas, for example a collection of drawings, photographs or materials on paints and art materials could convey a message about an artist at work or an artists tools. A visual language means that meaning or message can be conveyed without the necessary use of words.

Peter Blake, The Toy Store, 1962
Image From, www.tate.org/collection
Peter Blake shows the use of visual language. One of Britain's leading British pop artist Peter Blake is still continuing to produce work now. Although Peter Blake had a strong interest in American popular culture, such as denim jeans and Elvis, which is reflected in other works, the visual language in the Toy Store communicates that Peter Blake had an interest in childhood toys and memorabilia. The British flag and associated idea of a British shop front give the viewer the idea that this is British nostalgia. This along with the collection of old toys in the window itself creates the a visual language of old time British childhood. The idea that this collection is of something of personal interest to Peter Blake himself suggests that the message conveyed is personal to him, that this is what interests him. As well as this message it could also be a message to future generations about how childhood has changes from then to know.

It is important to create a good visual vocabulary in order to be able to communicate your message clearly with your audience. It will also allow you to create a language that people will recognise and relate to you as an individual artist. This is something I want to explore further in my reflective visual journal, RVJ, because although I have a basic visual vocabulary that not only could it be extended but also defined so that people will recognise certain images or techniques that they will being to associate with me.

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