Politically Driven

Vince Goole's lecture on Adrain Piper and Jenny Holzer made me realise that a concept has to a very strong one. However I also noticed that both Piper and Holzer were affected by the politics at the time. This is an idea which is also true to visual communication and graphic design. Many designers can use their work to argue or raise awareness of a politcal issue.
This campaign below, which I found in Milton Glaser's book The Descent of Design, is a politically driven campaign to raise awareness of domestic violence. What stood out for me in this campaign was that the approach was a lot more subtle to a subject which is still considered a bit of a taboo. Instead of using an obvious approach, such as using photographs of beaten women, a campaign with the shock value. In this campaign the idea of using a lipstick print which is formed by images associated with domestic violence, glass, men beating women and fists, is a much more subtle and effective approach. It makes people look at it more carefully, working out what has created the lipstick print, and the viewer doesn't feel too uncomfortable about a dark subject.